Timeless Australian Style with Family Values at its Heart
Since 1986, SEE SAW has been creating beautiful womenswear as a 100% Australian family-owned and operated wholesaler, now proudly based on Queensland’s Sunshine Coast.
Born from one of Australia’s original heritage clothing companies, SEE SAW is today run by the second generation of our family. This generational knowledge gives us a unique foundation – combining decades of manufacturing, importing and quality expertise with fresh seasonal creativity that evolves with modern Australian women. See Saw is driven by a simple belief: fashion should make everyone feel good – not just the wearer.
DESIGN PHILOSOPHY
Every piece is designed to be effortlessly wearable, beautifully fitted, and timelessly elegant. We create clothing enriched with playful colour palettes that help women feel both stylish and comfortable. But feeling good goes beyond the fit—we're committed to using premium natural fibres like linen, cotton and merino wool, sourced from communities that value fair working conditions and ethical practices.
Shop See Saw from Sonsie Boutique
A Love for Natural Fibres
From day one, See Saw was different. The family has a passion for natural, premium quality yarns and fibres—Australian merino wool, French linen, premium cotton—that shaped our identity. These weren't just materials, they were a commitment to quality, comfort, and environmental consciousness rooted in generations of garment manufacturing wisdom.
These natural fibres suit our Australian climate perfectly, providing breathability, draping elegantly, and aging beautifully. The See Saw lady has always appreciated and loved this authentic approach to fashion.
